Label R welcomes to its advisory board Benjamin Elbaz, a managing director and co-head of the Digital Wealth fintech team at BlackRock, the world’s largest asset manager. Benjamin will advise Label R in the development of its AI and e-service platform, which will be unveiled at the end of the year, as well as in the evolution of the firm’s sustainability criteria. Label R is a Luxembourg-based company that provides a unique environmental, social and governance (ESG) and ethical certification service for companies and funds. The firm was created in 2015 with partners active in compliance and audit to establish a strict ESG methodology to enhance the reputation of companies or funds, especially those active in sensitive and emerging countries.