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mardi 1 février 2011
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KPMG’s Annual Automotive Survey: Enhanced change in the automotive industry will lead to a future automotive roadmap to compete with ongoing challenges

- Urban planning and vehicle purpose will dictate design of mobility - Alliances are a popular way to answer challenges of changing business model - Overcapacity is a continuing concern not only in mature markets - Safety as key differentiation factor will be enhanced by new technologies Growing consumer need for purpose-built vehicles in Europe and North America, and for safe but more low-cost cars in emerging markets like China, have global automotive players evaluating how best to meet changing demand. Creating a Future Roadmap for the Automotive Industry, the KPMG 2011 Global Automotive Executive Survey, provides insight from over 200 global automakers, suppliers and dealers on expected...
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